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Life as You See it

Terms & Conditions

Conditions of participation for the “Life As You See It” brand video Competition 2025

Promoter
The promoter of this event is: FUJIFILM UK Ltd. (company no. 1264514), whose registered office is at Fujifilm House, Whitbread Way, Bedford, Bedfordshire, MK42 0ZE (“Fujifilm”).

The Competition
The title of this event is ‘Life As You See It’. ‘Life As You See It’ is a photography competition in which current Fujifilm users can take part to celebrate the launch of our brand message ‘Life As You See It’, resulting in the chance for your photograph to be featured in our next brand video. The video will be featured at the FUJIFILM House of Photography (8-9 Long Acre, London, WC2E 9LH) and online and social media platforms.

You can take part in the competition by submitting (a) photograph(s) as described in these conditions of participation. The photographs must be submitted via an online form on the website [https://www.fujifilm-houseofphotography.com/blog/item/life-as-you-see-it/]. You can win the prizes described in section 8 below.

Participants must submit their photographs, each with an accompanying title and caption. Participants can enter up to five photos in total.

At least 50 photographs will be selected to feature within the video.

The ‘Life As You See It’ video
All selected photographs will be featured and shown within the brand video which will be on display from the 28 June 2024, at the FUJIFILM House of Photography (8-9 Long Acre, London, WC2E 9LH), as well as online at https://www.fujifilm-houseofphotography.com/, and on our social channels at the following platforms and  usernames:

  • Facebook: Fujifilm UK & Ireland
  • Instagram: @FujifilmUK
  • X (formerly Twitter): @FujifilmUK
  • YouTube: @FujifilmUKandIE

All photographs featured will be credited accordingly using the first and last name submitted on the application at the time of entry.

Participation
‘Life As You See It’ is open to any photography enthusiast. All entrants must be aged 18 and over and residing in the United Kingdom. Members of the immediate families or households of persons who are either (i) employees of Fujifilm or its holding or subsidiary companies; or (ii) who are employees of agents or suppliers of Fujifilm or its holding or subsidiary companies, who are professionally connected with the competition or its administration, are not eligible to participate.

In order to participate in ‘Life As You See It’ you must submit a photograph through the online form on the website ‘Life As You See It’ Competition | FUJIFILM House of Photography (fujifilm-houseofphotography.com) n accordance with these conditions of participation. You can only submit your photograph(s) from 00:00 on 20 April 2025 to 23:59 on 25 May 2025 inclusive. This time period is referred to elsewhere in these conditions of participation as the “Entry Period”. Entries received before 00:00 on 20 April 2025 or after 23:59 on 25 May 2025 will be automatically disqualified. The competition is free to enter, and no purchase is necessary.

Procedure
Each applicant can submit up to 5 images. You can only submit your photograph(s) using the online submission form at ‘Life As You See It’ Competition | FUJIFILM House of Photography (fujifilm-houseofphotography.com). It is not permitted to submit photographs in a different way and any other attempted submissions will be rejected.

  • The photographs must have been taken by you.
  • The submitted photographs must be in JPEG file format with a minimum size of 4961x7016 pixels and a maximum of 10 MB. When submitting, you must provide:
  • your (i.e. the photographer’s) first name;
    your last name;
    photograph title of no more than 1 word;
  • confirmation that you have consent from all subjects within the photograph or mentioned in the title and/or caption for the photograph to be submitted to the competition.

This information is mandatory and required to properly conduct ‘Life As You See It’.

If you give your consent by ticking a specific box on the submission form, the submitted photograph(s), title(s) and caption(s) will be displayed with your full name.

By submitting (a) photograph(s) via the submission form, you agree to take part in ‘Life As You See It’ and to be bound by these conditions of participation.

Fujifilm will send an email to the submitted email address to confirm your participation in ‘Life As You See It’ and to inform you that a first check will be performed to determine whether the photograph, title and caption submitted does not contravene the exclusion criteria stipulated in Section 5 below. Please note, only when it is determined that a photograph, title and caption complies with Section 5, will the photograph be entered into the competition.

The photograph and the submitted information will be stored and processed by Fujifilm in accordance with these conditions of participation and the Privacy Policy. For more information, please refer to the Data Privacy terms in section 14 below.

We will not accept competition entries:

(a) that are automatically generated by computer;

(b) that we deem unsuitable or offensive or which violate applicable law. Examples are:

photographs, titles or captions that would infringe copyright, show forbidden content, are defamatory or humiliating or were submitted with bad intention such as to mob or bully people;

(c) that are incomplete or incorrect;

(d) where the photographer has not confirmed they have obtained consent from all parties pictured in the photograph.

We have no obligation to inform participants if an entry was not accepted and entered into the competition. Fujifilm also reserves the right to disqualify you if your conduct is contrary to the spirit or intention of the competition.

Selection of winners
Throughout the Entry Period, designated Fujifilm judges will decide whether photographs are approved and, if so, after the Entry Period has finished it will be decided if they are to be selected to be featured. The photographs will be judged by the judges based on what they consider to be the most inspiring and unique content. The decision of the judges and any decision of Fujifilm regarding any other aspect of the competition (in all cases acting reasonably) will be final and binding on all participants. No correspondence will be entered into.

The Prizes
The following prize will be won by each of the chosen winners:

(a) their winning photograph featured within the brand video for ‘Life As You See It’, which will be displayed at the FUJIFILM House of Photography, (8-9 Long Acre, Covent Garden, London WC2E 9LH), online at  https://www.fujifilm-houseofphotography.com/, and shared on our socials channels as listed in Section 3;

(b) an invitation for the winner to the premiere of the video at the FUJIFILM House of Photography on Friday 13 June 2025;

(c) an electronic voucher to be redeemed on myFujifilm at https://myfujifilm.co.uk/ for 20 free 6x4” prints.

Those submitting the photographs judged to be the best, second best and third best images will receive the following additional prize:

First place prize is a FUJIFILM x series digital camera.

Second place prize is an instax WIDE Evo.

Third place prize is a £150 FUJIFILM House of Photography store credit voucher.

The prizes are as stated and cannot be transferred, sold or exchanged. There is no cash alternative. In general, we reserve the right to substitute a prize of equal or greater value in the event of unavailability due to circumstances beyond our control.

Winner announcement
The selected winners will be contacted via the email address provided to notify them that they have won within 14 days after the judging panel has made its selections.

Claiming the prize
In order to claim the prize, the winners are required to provide Fujifilm with their full name, email address, and confirmation of attendance to the launch event on Friday 13  June 2025. In such case as they confirm their attendance.

The prize may not be claimed by a third party on a winner’s behalf.

Fujifilm will make all reasonable efforts to contact the winners. In the event that any winner fails to respond to Fujifilm to confirm their acceptance of the prize and submit the information in Section 9, as above, within 14 days of being notified by Fujifilm, then the prize will be forfeited, and we will be entitled to select another winner in accordance with the process described above.

Fujifilm does not accept any responsibility if any winner is not able to take up their prize.

Transfer of Rights / Consent
By submitting a photograph, you irrevocably transfer to Fujifilm and their associated companies simple usage rights without time or geographical limitation for ‘Life As You See It’ and associated PR activities. This includes in particular the publication, reproduction, illustration and publishing of the photograph, title and/or caption for the purpose of advertising within the context of ‘Life As You See It’. This consent includes specifically the use of the submitted photograph, title and caption for:

a) presentation of the ‘Life As You See It’ brand video;
b) illustration in publications and press reporting in any kind of media on ‘Life As You See It’; and
c) information in Fujifilm and their associated companies websites, intranets and on their social networks.
Where practical, your name will be shared alongside your photograph when used – for example, as a caption with your photo, or your name included in credits when used for video purposes.

Should Fujifilm wish to make any further use of your submitted photograph, title and/or caption including commercial use, we will contact you and explain how we would like to use your photograph and ask you for a separate informed consent.

As photographs, titles and/or captions could be shared on social networks, such photographs, titles and/or captions can then be re-shared anywhere. By submitting a photograph, you consent that anyone is permitted to re-share your photograph, title and/or caption on social networks.

Rights to the Photograph and Rights of Third Parties
By submitting a photograph, title and caption, you confirm that you are the creator of the submitted photograph, title and caption and have unlimited copyright and usage rights to it.

By submitting a photograph, title and caption, you confirm that the photograph, title and caption do not infringe any applicable laws (e.g. infringing copyright or showing forbidden content) or third party rights, in particular personal rights of people shown in the photograph (e.g. the content of the photograph, title or caption is defamatory or humiliating, or the photograph, title or caption was submitted with bad intention such as to mob or bully people).

By submitting a photograph, title and caption, you confirm that you have obtained consent from all individuals recognisably shown in the photograph or mentioned in the title and/or caption, to the use of said photograph, title and/or caption as well from anyone holding the rights on the trademarks or on the art pieces possibly portrayed in the photograph, title and/or caption (to the extent required).

You shall hold Fujifilm and their associated companies harmless with respect to any third-party claims arising from and in connection with the use of the photograph, title and/or caption in ‘Life As You See It’ as stipulated in these conditions of participation regardless of legal basis.

No consideration
You will not receive any compensation or fee for the provision of the photograph, title or caption.

General Provisions
Fujifilm does not accept responsibility for competition entries that are lost, mislaid, damaged or delayed in transit, regardless of cause, including, for example, as a result of any equipment failure, technical malfunction, systems, satellite, network, server, computer hardware or software failure of any kind.

Fujifilm reserves the right to interrupt or terminate ‘Life As You See It’ at any time, or to change the conditions of participation without prior announcement and without stating its reasons. Fujifilm will exercise this right in particular if continuing to conduct ‘Life As You See It’ cannot be guaranteed for technical or legal reasons.

Fujifilm reserves the right to make changes to the procedure and event dates for ‘Life As You See It’.

If there is any reason to believe that there has been a breach of these conditions of participation, Fujifilm, at its sole discretion, reserves the right to exclude you from participating in the competition.

‘Life As You See It’ is not sponsored, endorsed or administered by, or associated with any third party. You are providing your information to Fujifilm and not to any other party.

‘Life As You See It’ and these conditions of participation are governed by the laws of England and Wales.

Data Privacy
The photograph and the submitted information will be stored and processed by Fujifilm in accordance with these conditions of participation and our Privacy Policy. In case of discrepancies or contradictions between these conditions of participation and the Privacy Policy, these conditions of participation shall prevail.

The data is collected, processed and stored to enable Fujifilm and its associated companies to conduct ‘Life As You See It’ and perform media and social media publicity in respect thereof as well as related marketing activities as described in these conditions of participation.

Your photograph, title and caption and, if you have provided consent by ticking the box on the submission form, your full name will be made public and be fully visible as described in these conditions of participation.

Fujifilm and its associated companies will not store or use any of the data submitted for marketing communication purposes.

Fujifilm will store the submitted photographs and data for as long as we decide to make the ‘Life As You See It’ video available. If we decide to stop ‘Life As You See It’, we will remove your data from the website and delete all records from our servers within 30 days.

You acknowledge and accept that the photographs, titles and captions submitted can be accessed and viewed from anywhere in the world and that third countries outside of the United Kingdom may provide for different standards of copyright and other proprietary notices. You may withdraw your consent to the publication of your name along with the photograph, title and/or caption in the future by emailing fujifilmhouseofphotography@fujifilm.com. This shall not affect the validity of any publication made prior to such withdrawal of consent.

Limitation of liability
Insofar as is permitted by law, Fujifilm and their agents or distributors will not in any circumstances be responsible or liable to compensate the winners or accept any liability for any loss, damage, personal injury or death occurring as a result of taking up the prize, except where it is caused by the negligence of Fujifilm and their agents or distributors or that of their employees. Your statutory rights are not affected.